- Are You A Penny or a Diamond
- Together Everyone Achieves More
- Praying For Las Vegas
- Proud of Me
- You are Alive and Blessed
The Culture of a Winning Gym!
By Coach Brian Keith Shrewsbury
Why we do what we are doing:
As a coach and an owner of a gymnastics center, I know why I do the things I do in business. However, I have no ideas why other owners and coaches do what they do. I have always wanted to see problems solved, gymnasts achieving, great routines come together and see the happy faces of kids when they achieve. For me, it was never about the money or the fame, it was about the experience; an experience that needs to be positive for everyone.
Back in the day probably 15 years ago when I was at the height of coaching, I was absolutely at my worst as far as knowing who I was and where I was going in the business. My athletes were winning, we were going to big meets and doing well, but we were all miserable about the experience too. We endured long stressful practices, lots of pressures and the sport was no longer fun. When we went to meets I criticized my gymnasts, chastised them, and they hated me. No one was too happy, and our team fell apart a year later. After almost 10 years of coaching a phenomenal group of boys, we all quit including myself and never saw our dreams come true. .
Today at MGA I have a clearer picture of our direction with the business and the kids.; we have our priorities right. Our values of kids first, winning second and a great experience in this order seem to work for us; the money and success will follow logically if you do these things. I believe that this order is the right order for kids, for our coaches, parents and our gym. I am happy with our philosophies, I am proud of our programs and I believe over the next 5 years our culture and our programs will see a lot of growth.
Kids, Winning and Money
In an industry where kids winning is how you make your money, we have to be careful that kids don’t become a commodity to manipulate for gain. Kids need to know that it is about their experiences, their dreams and we want them to succeed. At MGA we want the kids to grow up #mgaproud of themselves. We want them to come to the gym with a smile on their face and ready and excited to work. All of our coaches want to win, and everyone wants to make money, but at our gym we do not sacrifice the children for either of those purposes.
However getting a good culture in the gym takes good coaches, good parents and time. This October will be our second year here in our new gym, and 6 years we have been in business in Florida. We have been in business for over 50 years in Maryland, but all those years began over again when we moved south. We had to work very hard to get up and running here in Florida. We don’t use sales gimmicks and we don’t make promises that we have no intention of keeping. We don’t make everyone happy, but we have seen a 50% growth in our business during the past 2 years; we seem to be making the majority of people happy. We still have a long way to go to be the number one gym but we have a good path have made a lot of progress and a steady pace.
Treating customers like people you care about.
Businesses need to have customers to make money. In our business, our customers are the parents of kids we care very much about. We have to get to know our customers and cultivate a relationships with them. We have to have open communication and dialogue every day. Solving problems that arise from day to day, and giving people a clear and steady process has been difficult to achieve, and it is working. We want to treat our customers like family; like friends. The parents of our students are very important to us because the kids we teach and care so much about are so important to us too.
Being role models
Another big area that MGA Gymnastics has on track is being role models for our students. In every area of our business we have hired people we believe to be caring, sincere role model for our students. People that say hello and goodbye, and ask you how your day is going. People that don’t put their political views out to you on a daily basis or talk about their personal lives inappropriately. People that have good family values, don’t drink in or around the gym and some not at all. Our coaches don’t use drugs or use foul language with children or talk about inappropriate things around kids. When our customers have issues, we make every effort to sit down and talk with each member one on one or in groups. It isn’t an act, we really do care. We started our business as a family that wanted to work together and had similar interests. We want that value to carry through our businesses to you the customer every day making you a part of that family.
Being proud of our outcome, good or bad.
Most of all we all try to be proud of our business and our students and coaches accomplishments. Sometimes our outcomes are good and we celebrate. Sometimes we fail and need to learn form our mistakes and do things over again. All of us are learning and growing and trying to make our business the best it can be for our customers, our students and our families. In the long run we want our business and our students to achieve. We need everyone working together to accomplish our goals. We also must accomplish things the right way for the right reasons.
Day Time Classes Begin Sept. 19th
- Tuesday 10AM and 11AM (1 Hour Class) Ages 2-5 year olds
- Thursday 10AM and 11AM (1 Hour Class) Ages 2-5 year olds
Go to www.mgagymnastics.com for more information about ages, class times, cost and how to register. You may register for the 3 month session or monthly.
Keeping our gym beautiful!
Our center has a brand new AC unit that worked for about a day, and then stopped working again. The owners of the CPS Center have assured me that it will be running again soon. Our coaches have set up better stations for recreational classes and areas for tumbling and competitive team to all work together seamlessly. Please spread the word about our beautiful gym, our awesome coaches.